Does Pop-up Message Content Matter? An Examination of the Effectiveness of Informing Gamblers about their Monetary Losses on Player Limit Adherence

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  • The current research tested whether monetary limit adherence is upregulated by informing gamblers who reach their limit how much money and credits they have lost gambling. In Study 1, players (n = 124) were given a monetary limit and gambled on an Electronic Gaming Machine. Some players were informed (via pop-up message) when their limit had been reached, while other players were also informed about credits and money lost. Limit adherence did not vary by condition. Informatively, half of the participants could not recall the content of the message. Study 2 (n = 109) replicated these findings. Not only did half of the players fail to recall the content of the limit reminder message, recall was not improved by including a delay that did not permit the player to immediately discard the message. The results suggest pop-up messages may not be an effective tool for conveying nuanced information to players.

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  • Copyright © 2017 the author(s). Theses may be used for non-commercial research, educational, or related academic purposes only. Such uses include personal study, research, scholarship, and teaching. Theses may only be shared by linking to Carleton University Institutional Repository and no part may be used without proper attribution to the author. No part may be used for commercial purposes directly or indirectly via a for-profit platform; no adaptation or derivative works are permitted without consent from the copyright owner.
Date Created
  • 2017


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